Posted by Randall Bloomquist on February 8, 2010
Boston Phoenix blogger Adam Reilly offers an insightful post-mortem on talk radio’s role in Scott Brown‘s election to the U.S. Senate. The bottom-line: Relationships and engagement matter — a lot. True, most Beantown talkers were ideologically pre-disposed to support the Republican Brown. But Brown also benefited tremendously from his long-time courtship of the radio crowd. [...]
Categories: Talk Radio Strategy |
Tags: Adam Reilly, Boston Phoenix, Chris Van Hollen, Jim Braude, Martha Coakley, Scott Brown, talk radio, WMAL, WTKK | 
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Posted by Randall Bloomquist on January 22, 2010
How do you keep in touch with your station’s loyal listeners? The occasional text email or static HTML piece touting an upcoming contest? Check out WMAL/Washington‘s answer to that question. The “Grandy and Andy Rewind” is a fantastic e-letter that promotes the station’s morning show by highlight the week’s best moments with audio, text and [...]
Categories: Uncategorized |
Tags: Ann Wog, Grandy and Andy, WMAL | Comments Off
Posted by Randall Bloomquist on November 11, 2009
Dear Friends and Colleagues – I started TalkFrontier.com eight months ago as an experiment, as a way to learn about New Media while continuing to share my opinions and ideas about talk radio. At the time, I took a pretty dim view of radio’s prospects. But a funny thing happened across those eight months and 95 blog posts. The more [...]
Categories: Uncategorized |
Tags: content development, randall bloomquist, talent management, talk frontier, talk frontier media, talk radio, talk radio consulting, WBT, WGST, WMAL, WRVA | Comments Off
Posted by Randall Bloomquist on October 13, 2009
Two positive developments out of Washington DC. On Monday night, WTOP/Washington VP/Programming Jim Farley gave a fine speech at the RTDNA’s Murrow Awards dinner debunking reports of radio’s looming demise. It’s three-minutes that will lift your spirits and make you say, ‘Hell Yeah!’ This morning Citadel‘s WMAL/Washington announced that local host Chris Plante has been rehired several months [...]
Categories: Uncategorized |
Tags: Add new tag, Chris Plante, Citadel, Jim Farley, Murrow Awards, RTDNA, WMAL, WTOP | Comments Off
Posted by Randall Bloomquist on April 21, 2009
Given the current emphasis on localism and community service, news/talk programmers should be ready with a plan to expand their station’s efforts. Here are two potential partners that can make a PD look fantastic to his general manager, sales managers and audience. Both organizations help support military families, a group dealing with the one-two punch of long deployments [...]
Categories: Uncategorized |
Tags: Fisher House Foundation, news/talk, Operation Homefront, WGST, WMAL, WTKK | No Comments »
Posted by Randall Bloomquist on March 27, 2009
Premiere Radio’s Bob Costas on the Radio show will end its run on May 31. Costas’ departure from network radio gives 120 sports and talk stations the chance to add two hours of local programming on the weekend. Many program directors will skip this important opportunity because they lack the budget and/or time to create a local show. But neither obstacle is insurmountable. With a [...]
Categories: Uncategorized |
Tags: Bob Costas, WMAL, WRNL | No Comments »
