Denny and the Nets – How One Talk Host Built A Digital Bridge to His Own Future

When veteran personality Denny Schaffer was released from WGST/Atlanta in late 2006 he figured it was just another turn of the radio career wheel.  Sooner or later, he thought, he’d be back on the radio.  And he was right. Schaffer is currently the evening host on Salem talker WGKA/Atlanta. But his path back to terrestrial radio [...]

Welcome to Talk Frontier — The Next Generation

Dear Friends and Colleagues –  I started  TalkFrontier.com eight months ago as an experiment, as a way to learn about New Media while continuing to share my opinions and ideas about talk radio.  At the time, I took a pretty dim view of radio’s prospects.  But a funny thing happened across those eight months and 95 blog posts.  The more [...]

Community Service that Resonates

Given the current emphasis on localism and community service, news/talk programmers should be ready with a plan to expand their station’s efforts.  Here are two potential partners that can make a PD look fantastic to his general manager, sales managers and audience.  Both organizations help support military families, a group dealing with the one-two punch of long deployments [...]