Facebook Fan Pages: Anything Worth Doing…

The attached article offers some very good insight on creating a Facebook Fan Page that your listeners will actually want to join.  Too many radio station/show fan pages consist of nothing more than  plugs for upcoming show segments, news headlines or half-hearted attempts to generate listener comments on a news story or issue.  Some appear [...]

New Social Media Tools for Blogtalkradio Hosts

Blogtalkradio.com has unveiled new applications that allow its talk radio hosts to promote their programs on Facebook and Twitter.  According to the Blogtalkradio announcement: “Effective today, our hosts can now elect to have their radio shows automatically notify and update their Facebook and Twitter communities.  For Facebook, our hosts will be able to easily create events, [...]

Facebook Done Right

Today’s Inside Music Media by Jerry Del Colliano offers some must-read tips on using Facebook to support your show.  If you are using Facebook, READ JERRY’S POST.  If you aren’t using Facebook, READ JERRY’S POST.  Based on my extensive surfing, a lot of talk radio pros still don’t understand the real power of social networks.  Facebook isn’t just another version of a host’s station web [...]

Facebook versus Face Time

By now any smart local talk host has staked his claim on the digital frontier.  He has a blog on the station’s website, a Facebook page, perhaps a personal web page, and maybe even a Twitter feed.  He is in constant virtual contact with their audience. But when is the last time that host looked a listener in the eye, shook his hand, and engaged in a [...]