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	<title> &#187; CBS</title>
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		<title>Merlin&#8217;s Magic: Bringing Fun Back to Radio</title>
		<link>http://www.talkfrontier.com/2012/01/26/merlins-magic-bringing-fun-back-to-radio/</link>
		<comments>http://www.talkfrontier.com/2012/01/26/merlins-magic-bringing-fun-back-to-radio/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 12:59:46 +0000</pubDate>
		<dc:creator>Randall Bloomquist</dc:creator>
				<category><![CDATA[Programming Advice]]></category>
		<category><![CDATA[CBS]]></category>
		<category><![CDATA[Merlin]]></category>
		<category><![CDATA[Randy Michaels]]></category>

		<guid isPermaLink="false">http://www.talkfrontier.com/?p=2062</guid>
		<description><![CDATA[Now THIS is the Randy Michaels we all know and love.  A &#8220;radio war&#8221; in 2012?  Who else but Michaels?  Here&#8217;s the copy from an ad his Merlin Media ran in Tom Taylor&#8217;s newsletter.  It was the most interesting (and amusing) thing in today&#8217;s issue.  A Merlin employee recent told me, &#8220;Randy has finally erased [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.talkfrontier.com/wp-content/uploads/2012/01/randy_michaels.png"><img class="alignleft size-thumbnail wp-image-2063" title="randy_michaels" src="http://www.talkfrontier.com/wp-content/uploads/2012/01/randy_michaels-150x150.png" alt="" width="150" height="150" /></a>Now THIS is the <strong>Randy Michaels</strong> we all know and love.  A &#8220;radio war&#8221; in 2012?  Who else but Michaels?  Here&#8217;s the copy from an ad his Merlin Media ran in Tom Taylor&#8217;s newsletter.  It was the most interesting (and amusing) thing in today&#8217;s issue.  A Merlin employee recent told me, &#8220;Randy has finally erased the line between madness and genius and can now see the future.&#8221;  Boy, I hope that&#8217;s true.  Because we could use a jolt of energy and fun.</p>
<p><em>&#8220;Are you an award winning journalist seeking a new position? Do you have years of experience in a traditional newsroom? Do you have the training and talent to decide what people need to hear? Do you use jargon to demonstrate your competence in the language of news? Are you cynical, stubborn and committed to the playbook of traditional journalism? If so, you should send your materials to Michelle Komes-Dolge, News Director, WNEW-FM, Laurel MD.</em></p>
<p><em>&#8220;Are you willing to throw out the rule book? Can you write clear, colorful and interesting stories? Send something that blows us away to: Merlin@merlinmediallc.com.</em></p>
<p><em>&#8220;We are currently staffing Philadelphia, and markets yet to be named. Let&#8217;s reinvent the news business together.&#8221;</em></p>
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		<item>
		<title>This One Is Already Over</title>
		<link>http://www.talkfrontier.com/2009/08/12/this-one-is-already-over/</link>
		<comments>http://www.talkfrontier.com/2009/08/12/this-one-is-already-over/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 17:19:42 +0000</pubDate>
		<dc:creator>Randall Bloomquist</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[CBS]]></category>
		<category><![CDATA[Sports talk radio]]></category>
		<category><![CDATA[WJFK]]></category>
		<category><![CDATA[WTEM]]></category>

		<guid isPermaLink="false">http://www.talkfrontier.com/?p=762</guid>
		<description><![CDATA[The Washington Post has a thumbsucker piece on DC&#8217;s new sports-radio rivalry between CBS&#8217;s WJFK-FM and WTEM-AM, which is owned by Redskins&#8217; owner Daniel Snyder.  Here&#8217;s my prediction: Both stations will immediately face revenue shortfalls and budget pressure.  CBS will blink first and take WJFK to a cheaper music format.  Snyder will hang in there because [...]]]></description>
			<content:encoded><![CDATA[<p>The Washington Post has a thumbsucker piece on DC&#8217;s new sports-radio rivalry between CBS&#8217;s <a href="http://www.wjfk.com">WJFK-FM </a>and <a href="http://www.wtem.com">WTEM-AM,</a> which is owned by Redskins&#8217; owner Daniel Snyder.  Here&#8217;s my prediction: Both stations will immediately face revenue shortfalls and budget pressure.  CBS will blink first and take WJFK to a cheaper music format.  Snyder will hang in there because WTEM is a powerful promotional tool for the Skins.  Over/under is 18 months.</p>
<p>Read the Post story <a href="http://www.washingtonpost.com/wp-dyn/content/article/2009/08/10/AR2009081001754.html">here.</a></p>
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