Posts belonging to Category Programming Advice
Posted by Randall Bloomquist on September 2, 2010
It wouldn’t be Labor Day weekend without the Jerry Lewis MDA Telethon. As digital marketing blogger Daniel Flamberg points out in this post , Lewis’ work on the telethon is a case study in building a successful media presence. Among the lessons: create original content, make a personal connection with your audience, and be persistent [...]
Categories: Programming Advice, Talent Development |
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Posted by Randall Bloomquist on July 13, 2010
What if you could fill a weekend time slot, a secondary Internet stream or an HD Radio channel with tons of original local programming — for free. Is that something you’d be interested in? It’s happening already on blog sites across the Internet from Huffington Post to hyper-local news sites. People are sharing their reporting, [...]
Categories: Internet Broadcasting, New Media, Programming Advice, Uncategorized |
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Posted by Randall Bloomquist on June 19, 2010
Conservative writer/blogger D.R. Tucker recently posted very honest piece detailing his failure as an Internet talk show host. Among the lessons he learned: personality is crucial;and listeners are drawn to hosts who take strong positions on the issues and vigorously defend those views. As Tucker notes in his post: “People can complain about what Mark Levin [...]
Categories: Programming Advice, Talent Development, Uncategorized |
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Posted by Randall Bloomquist on April 17, 2010
I’ve never understood why radio stations insist on holding disenchanted employees to their contracts. Entercom‘s WRKO/Boston has reportedly suspended talker Howie Carr for his relentless on-air criticism of the station. Carr’s behavior can’t possibly be a shock to WRKO management. After all, Carr sued the station during his 2007 attempt to move to cross-town talker [...]
Categories: Programming Advice, Uncategorized |
Tags: Entercom, Howie Carr, WRKO, WTKK-FM |
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Posted by Randall Bloomquist on April 9, 2010
The attached article offers some very good insight on creating a Facebook Fan Page that your listeners will actually want to join. Too many radio station/show fan pages consist of nothing more than plugs for upcoming show segments, news headlines or half-hearted attempts to generate listener comments on a news story or issue. Some appear [...]
Categories: New Media, Programming Advice, Uncategorized |
Tags: Facebook |
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Posted by Randall Bloomquist on April 2, 2010
Former WGST/Atlanta talker Kim Peterson is launching a podcast this month, three-plus years after I fired him. In its heyday, Kimmer’s show was fantastic; a one-of-a-kind roller coaster ride through the day’s news and topics driven by Kimmer’s manic energy, macho conservatism and rollicking sense of humor. No surprise that his fans and sponsors were, [...]
Categories: New Media, Programming Advice, Uncategorized |
Tags: Kim Peterson, podcast, The KImmer, WGST |
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Posted by Randall Bloomquist on March 29, 2010
Just a reminder that Fisher House Foundation is on the Q2 list of Community Engagement national causes. It’s a great organization to support in the Spring, as May is Military Appreciation Month. Note to Progressive talkers: Fisher House received the largest chunk of President Obama’s Nobel prize money. If you are interested in supporting the [...]
Categories: Programming Advice, Talk Radio Strategy, Uncategorized |
Tags: Clear Channel, Fisher House |
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Posted by Randall Bloomquist on March 27, 2010
This Michael Kinsley critique of newspaper writing will be fascinating to anyone with a passion for news. Kinsley’s argument that the prints desperately need to update their presentation of the news has me wondering: When was the last time we seriously thought about whether radio news is truly serving the wants/needs of today’s listeners? A [...]
Categories: Programming Advice, Uncategorized |
Tags: newspapers.Michael Kinsley, PPM, radio news, talk radio |
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Posted by Randall Bloomquist on March 24, 2010
Red Eye Radio host Doug McIntyre gets my nod for Most Insightful Speaker at this year’s Talkers New Media Seminar. During a panel discussion about the challenges facing talk radio, McIntyre said: “I’ve always thought of doing talk radio as an actor doing Shakespeare. We all have the same words to work with, so the [...]
Categories: Programming Advice |
Tags: Doug McIntyre, Red Eye Radio, talk radio, Talkers, Talkers New Media Seminar |
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Posted by Randall Bloomquist on March 23, 2010
Newstalk 106-108 in Dublin, Ireland does a ton of on-demand broadcasting. Its otherwise staid website is packed with audio — as every talk radio site should be. Now the station is actually making money on podcasting. It recently sold custom-created podcasts to sponsors Heineken and Ford, and is hot on the trail of more download deals. [...]
Categories: Programming Advice, sales |
Tags: Cera Ward, Newstalk 106-108, podcasts, sales, talk radio |
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