I love the idea of podcasts but I seldom listen to them. The reason: I rarely come across podcasts that interest me. Oh, I know they exist, but the podcast universe is so big that finding something really compelling often feels like looking for a piece of onyx in a pile of coal. I [...]
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Jay Mohr is the latest comedian to launch a podcast. He tells The Press of Atlantic City his weekly “Mohr Stories” is different from his stand-up, and a ton of fun. The paper says he’s working on his “virtual brand.” What about you, Spoken-Word-Media-Guy? Guy-who-makes-his-living-by-talking? What are you doing to expand your “virtual brand?” Here’s [...]
Categories: Internet Broadcasting, New Media, Talent Development |
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Twitter, when properly employed, can help a talk show host or podcaster connect with his existing audience and promote himself to potential new listeners. Re-tweets are key to that latter goal. So, what makes a tweet more re-tweetable? Social media researcher Dan Zarrella reports that tweets that include a link are far more likely to [...]
Categories: New Media, Talent Development |
Tags: re-tweets, Social Media, Twitter | No Comments »
ESPN Radio did this… SAN DIEGO, March 23, 2011 /PRNewswire/ — Slacker, Inc. today announced that ESPN Audio content will be available on Slacker Personal Radio, providing listeners with customizable content from the country’s largest sports radio network. Slacker listeners will have access to an interactive dedicated station covering all facets of sports entertainment, with [...]
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Tags: ESPN Radio, Slacker | No Comments »
Before devoting himself to the art and science of social media, Steve Allan programmed radio stations in DC, Detroit, Boston and Cincinnati and held corporate programming positions with AM/FM and Clear Channel. As a former radio guy, Allen despairs at the medium’s apparent lack of understanding of social media. Too many stations/personalities continue [...]
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Tags: Facebook, Google, Steve Allen, Twitter | No Comments »
More evidence that Bonneville is the most forward-thinking and forward-acting American radio group. This piece is reprinted from my News Talk Edge newsletter KTAR/PHOENIX BELIEVES IT HAS SEEN THE FUTURE OF RADIO, and it is video. In what PDRuss Hill calls a glimpse of things to come, the Bonneville news/talk station streamed three-plus hours of original [...]
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Tags: Bonneville, KTAR, Russ Hill | No Comments »
What if you could fill a weekend time slot, a secondary Internet stream or an HD Radio channel with tons of original local programming — for free. Is that something you’d be interested in? It’s happening already on blog sites across the Internet from Huffington Post to hyper-local news sites. People are sharing their reporting, [...]
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The attached article offers some very good insight on creating a Facebook Fan Page that your listeners will actually want to join. Too many radio station/show fan pages consist of nothing more than plugs for upcoming show segments, news headlines or half-hearted attempts to generate listener comments on a news story or issue. Some appear [...]
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Tags: Facebook | No Comments »
Former WGST/Atlanta talker Kim Peterson is launching a podcast this month, three-plus years after I fired him. In its heyday, Kimmer’s show was fantastic; a one-of-a-kind roller coaster ride through the day’s news and topics driven by Kimmer’s manic energy, macho conservatism and rollicking sense of humor. No surprise that his fans and sponsors were, [...]
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Tags: Kim Peterson, podcast, The KImmer, WGST | No Comments »
Allow me to introduce the new Top Dog at CNN Radio. Take a look at his resume in today’s article from NTSMediaOnline.com. Job history look familiar? Probably not. I spoke to a CNN recruiter about this job almost a year ago. It was clear to me within minutes that they were looking for an Interactive [...]
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Tags: CNN, CNN Radio, Victor Kong | Comments Off