Should you attend the upcoming  Talk Media Conference and Talk Show Boot Camp?  Yes.  Visibility and personal connections can play a important role in building a career in the small, tight-knit world of talk radio.  From what I hear about attendance, this event will provide a target-rich environment for meeting and greeting people from all corners of the talk community.  And, it’s possible, given the calibre of panelists already announced, that you might even learn something useful in the sessions.

If you decide to attend TMC/TSBC, take the time to make a plan.  Ask yourself what you hope to achieve during your time on-site.  Who do you want to meet? What questions do you need answered?  What sessions are must-attend?  Bring plenty of business cards, but leave the demo CDs at home.   Chances are they will end up in a trash can somewhere in the hotel.  Better plan: Keep track of all your connections, and follow up with an email that includes a short demo.

See you in LA.